India Culture

18 Pages 4455 Words

essary senior contact, however, the two of you may only need to exchange pleasantries while your assistants concern themselves with the details. At this stage, allow the Indian do the talking.
· Always present your business card. It is not necessary, however, to have it translated into an Indian language.
· Business in India is highly personal. It is also conducted at a much more leisurely pace than in the United States.
· Hospitality is an intrinsic part of doing business in India; most business discussions will not begin until tea is served and there has been some preliminary "small talk."
· When refreshments are offered, it is customary to refuse the first offer, but to accept the second or third. To refuse any beverage will only be perceived as insult.
· Talking about your friends and family is an important part of establishing a relationship with those involved in the negotiating process.
· Indian businesses are often run by families. Within family-run businesses, there is a common belief that people outside of the fami...