Pools

13 Pages 3314 Words

The American media system is spinning out of control in a hyper-commercialized frenzy. Fewer than ten transnational media conglomerates dominate much of our media; fewer than two dozen account for the overwhelming majority of our newspapers, magazines, films, television, radio, and books. With every aspect of our media culture now fair game for commercial exploitation, we can look forward to the full-scale commercialization of sports, arts, and education, the disappearance of notions of public service from public discourse, and the degeneration of journalism, political coverage, and children's programming under commercial pressure.

For democrats, this concentration of media power and attendant commercialization of public discourse are a disaster. An informed, participating citizenry depends on media that play a public service function. As James Madison once put it, "A popular government without popular information, or the means of acquiring it, is but a prologue to a farce or a tragedy, or perhaps both." But these democratic functions lie beyond the reach of the current American media system. If we are serious about democracy, then, we need to work aggressively for reform.

What kind of reform? In broad terms, we need to reduce the current degree of media concentration, and, more immediately, blunt its effects on democracy. More specifically, we need special incentives for nonprofits, broadcast regulation, public broadcasting, and antitrust. I present these proposals as the start of a debate about media reform, not as ultimate solutions. I am sure that spirited discussion will improve these ideas: my immediate concern is to get that discussion started. I will not dwell here on the weaknesses of the current US media system, beyond summarizing arguments that I (and many others) have made elsewhere. The point here is to begin answering the natural follow-up to such criticisms: "If the status quo is so bad, what do you propose that wou...