Chrysler

2 Pages 539 Words

Chrysler
A. General Facts:
1. Conglomerate
2. DaimlerChrysler AG designs, manufactures, assembles and sells cars and trucks under the names, Mercedes-Benz, Chrysler, Plymouth, Jeep and Dodge, manufactures commercial vehicles, provides related financial services and has aerospace operations.
3. In less than eight months, Broad, Vogt & Conant fabricated and erected nearly 7,500 tons of structural steel for Chrysler's new world headquarters and technology center (CTC) in Auburn Hills, Michigan. BV&C erected 2,600 tons of structural steel for the CTC building and 4,900 tons of structural steel for the 15-story headquarters and adjacent 100,000-square-foot commons building. This is a horizontally structured corporation
4. Chrysler currently has 466,938 employees. The CEO and Board of Directors are as follows:

CEO James Holden Chairmen: Robert J. Eaton Juergen E.
Schrempp
Mercedes-Benz/ smart Juergen Hubbert
Chrysler, Dodge,
Plymouth, Jeep James Holden
Commercial Vehicles Dieter Zetsche
Product Development
Chrysler, Plymouth, Jeep,
Dodge Tom Gale
Aerospace Manfred Bischoff
Services Klaus Mangold
Chief Financial Officer Manfred Gentz
Corporate Development
and IT Management Eckhard Cordes
Global Purchasing Gary Valade
Purchasing Chrysler,
Dodge, Plymouth, Jeep Tom Sidlik
Research and Technology Klaus-Dieter Voehringer
Human Resources Guenther Fleig


5. Their ranking vs. Other corporations is 84% out of a 99% margin.
6. Their ranking within its own industry (market) is 57% out of a 99%
margin.
a. Their percent of market share is 23.0
7. Although it is the third largest of the United States' domestic
manufacturers, Chrysler has at times seemed close to going under. Walter Percy Chrysler
started working at GM's Buick plant, rising to works director before leaving in 1921 to
buy two ailing Detroit marques, Maxwell and Chalmers. ...