Blogging: It's For Everyone

9 Pages 2278 Words

urnal started with the first writers thousands of years ago, blogs arose at the same time as the medium of the internet was born. This created some new challenges to the conventional writer. According to The Handbook of Digital Publishing, the greatest strength of publishing online material is “displaying the interrelated nature of information connected with hyperlinks” (Kleper, Page 197). The use of hyperlinks is extensive in blogs, confirming Kleper’s thesis. The value of hyperlinks are determined by the author of the blog and how they choose to use their hyperlinks. Mostly, I have found hyperlinks used as a reference to, and compliment of, the idea the blogger is trying to impress upon the reader. For instance, if I’m writing a blog about Winston Churchill, I can create a hyperlink to an encyclopedia entry online describing Mr. Churchill, which will let the reader of my blog know who I am talking about and give an impression of what context I reference Mr. Churchill. I don’t have to provide a biography of Mr. Churchill in the blog, and waste the time of those who know of him already, but others that don’t know of Mr. Churchill (should learn!) can click on the link and more fully understand what I am writing about. This is a valuable tool for the writer if used correctly.
Writing with hyperlinks is different from traditional serial prose writing, but not excessively different. The main difference between traditional writing and writing for a blog is that a blog is a cumulative piece of writing that needs to be continuously updated and revised (Kleper, Page 194). Once you write an article in print, that article is done. Blogs need to be written and added to over and over, especially considering “the prospect of finding timely information with each site visit is among the strongest incentives for repeat visits” (Kleper, Page 194) Keep in mind however, that although repeated revision and an eye-catching ...