Sony In Ireland

18 Pages 4567 Words

With my interest in Sony as a company and the fact that I have an invested future with an Irish family, I found it necessary to choose this company and this country to analyze. As I break down Ireland as a country and analyze the business perspective taken by Sony, I hope to educate you on the international business operations of such and what is necessary for success. I hope you enjoy.
Ireland is a republic occasionally associated with the United Kingdom. Its capital is Dublin and it is located northwest of Europe and occupies approximately 83% of the island of Ireland in the North Atlantic Ocean. The total island area is comparable to the size of Alabama, of which Northern Ireland comprises about 14,000 square kilometers. The climate is relatively wet and temperatures are uniform throughout the country ranging from 40º lows in the winter to 60º highs in the summer. Mountain regions along the west coast receive highest rainfall at roughly 60 to 120 inches a year. Along with such mountain ranges Ireland possesses a coastline of approximately 1440 kilometers.
Ireland has a population of approximately 4 million. The population is mainly concentrated on the east and south coasts with a density of 54 persons per square kilometer. The ratio of urban to rural population is 58% to 42% and roughly 40% of the overall population is under the age of 25. Christianity is the major religion of the Irish people as 91% of them claim to be Roman Catholics and 2.5% belonging to the Church of Ireland (Forrest, 2002).
Irish common business customs are comparable to those of the United States and Western Europe. The United States and Ireland are similar in numerous aspects, yet very distinct in others. Ireland has a low power distance index (PDI). This meaning that subordinates may not wait until their boss takes the initiative. Employee co-determination is common rule, and anything a person of power does may be challenged by any subordina...