Oracle Background

9 Pages 2345 Words

Initial Public Offering was on March 12, 1986, the same year their revenues reached $55 million. The stock opened at a price of $15 and closed at $20.75. Oracle Corporation expanded to Australia, Finland, France, Hong Kong (limited), Norway, and Spain. In 1987, Oracle’s revenues were $131 million, as they officially become the worlds largest DBMS (Database Management System) software company. They began their consulting and support business as a way of helping their customers maximize the use of their software. Currently, Oracle is the fourth largest consultant as they spread into Brazil, China, Cyprus, Malaysia, and New Zealand. In 1989, Oracle Corporation earns $571 million while opening up shop in Chile, Greece, Korea, Portugal, Turkey, Venezuela, and Taiwan. They now sell products in 86 countries around the world. In 1990 Oracle reaches $916 million and 1991 they reach $1,028 million in revenues while expanding to Belgium, Argentina, Colombia, Costa Rica, and the Philippines. Revenues steadily grow to $8,827 million in 1999 and Oracle Corporation continues to improve on its product, releasing Oracle8i, the first Internet database, the same year (Oracle Corporation, 2000a). Business Description Oracle designs, develops, and supports computer-software products. This software is used for database management and network products, application development productivity tools, and end user applications. The company’s principal product, the oracle relational database-management system, runs on supercomputers, mainframes, microcomputers, and personal computers. The company also offers consulting, support, and system integration services for its customers. Oracle Corporation provides the software that powers the Internet. Industry Attractiveness Oracle Corporation is the one of the largest suppliers of database software. Independent research indicates that Oracle now has over two times the market share of closest competitors IBM DB2. Oracl...