General Motors

10 Pages 2382 Words

information and communications services, and satellite-based private business networks. The operations of Hughes Electronics Corporation are similar to direct-to-home broadcast, and satellite services. The satellite services segment of PanAmSat, Hughes’ 81%- owned subsidiary. PanAmSat provides satellite services to its customers primarily though long-term operating leases contracts for the full or partial use of satellite transponder capacity. Some of General Motor’s competitors in the auto industry are Ford Motor Company and Daimler/Chrysler.
Management Style
GM is striving to create and maintain an environment that naturally enables the people of General Motors, its unions, suppliers, and dealers to fully contribute and achieve personal fulfillment in the pursuit of total customer enthusiasm. The behavioral viewpoint is shown because they believe that their employees are treated like managers and not just like an hourly employee. General Motor’s employees feel important because they make management decision to improve business. Employees are motivated to speak their mind whenever something is wrong, and to come up with new ideas to improve the organization. An example of the quality view points customer service. General Motor’s customer service is to serve the customer, whatever it takes. The core values listed in their website are:
Customer Enthusiasm. Doing whatever it takes to keep the customer happy. Competitors BMW, British Aerospace, Chrysler, Daimler-Benz, Fiat, Ford, Honda, Hyundai, Kia, Motors, Mazda, Mitsubishi, Nissan, PSA Peugeot Citroen, Renault, Suzuki, Toyota, Volkswagen and Volvo.
• Continuous improvement.
• Innovation.
• Integrity
• Teamwork
• Individual Respect and Responsibility.
SWOT Analysis
Strengths
Every organization has some strength. In some cases this is obvious, for example, dominant market shares. In other cases, it is a matter of perspective, for instan...