Ecommerce Companies And Stock

11 Pages 2785 Words

eCommerce have actually been around for decades. B2B eCommerce is the new en vogue term for supply chain management in the majority of forms in which it is implemented. In reality, supply chain management has been around since the Industrial Revolution. It has just become expedited with the advent of communications technology: the telegraph, the telephone, the computer, easily designed software, LANs and WANs, EDI, and now the Internet and eCommerce . B2B eCommerce does not change the majority of business models developed for intra-business commerce. It simply facilitates the process by offering information more quickly, more timely, and more accurately. However, there may be an opportunity with B2C to do more than just facilitate old processes. 2.2 B2C (Business to Consumer) The advent of B2C has created a new competitive landscape. The strength of the Internet is dispersion and dissemination of information on a large expedited scale. Consumers can access information quickly and so can organizations and businesses. B2C eCommerce has the following positive attributes for consumers: • Consumers can access product and service information quickly and efficiently • Browsing, ordering and purchasing are virtual and therefore expedited • Informational asymmetries are broken down and markets are more efficient and competitive • Time saving allows more time for leisure activities B2C eCommerce has the following positive attributes for businesses: • Companies can gather information about their customers easily • Based on better consumer profiles and information systems, companies can engage in market micro-segmentation • Costs can be reduced due to less brick and mortar rental and construction expenses, less SG&A, fewer print ads, more focused marketing efforts, better defined advertising, and potentially lower inventory holding costs based on augmented demand predictability • Companies can reach more and more potential customer...